One of the most important things you must do to achieve success online is to
build a solid relationship with your subscriber.
Building a relationship is important because it can make the difference between
making a sale and losing it to your competitor.
In real life, if I had to choose between a friend who provides a
service like car repair and a stranger who offered the same price, I choose my
friend in less than a heartbeat.
Why? Because I.d rather give HIM my business compared to another stranger.
E-mail marketing can be quite competitive at times. Therefore when two
marketers are promoting the same product, having a strong rapport with your
subscribers will give you a competitive edge.
Take for example:
During a massive launch online where high ticket items are being sold and tons
of marketers everywhere are sending E-mails to their subscribers, most
marketers would be offering bonuses to „bribe. their customers to buy through
their affiliate link.
Sometimes, 3 or more would be pitching the same offer with similar value. So the
question you should be asking yourself is if you were in the shoes of your
subscriber, why should your subscriber buy from YOU instead of other
marketers?
Once again, if you have built a strong relationship with your subscriber, they will
be on your side – especially if you are trying to win an affiliate contest.
No comments:
Post a Comment